Most business owners fail understand why they need to buy proxy. Proxies do more than help you access websites in geographically restricted regions. Proxy servers are essential for businesses because;
They improve both institutional and corporate security.
Every company is afraid of what would happen if hackers got to their website. Nothing costs more than a data breach, both in monetary terms and loss of clients. By using a proxy server, you will be reducing the possibility of a violation.
The security that comes with proxy servers makes them stand out. They offer an additional security layer between outside traffic and your servers. Furthermore, proxy servers function as a buffer by relaying requests coming from computers that are outside the network.
Therefore, even if a hacker has access to your proxy, they are less likely to reach the server. While you may not avoid hackers by only using a proxy, you will be at a much safer position by using it.
Proxy servers balance traffic
If your server cannot balance traffic coming in, the server will crash. No customer would wait around for a crashed website to come around so they can seek services. They will move on to the next site.
Avoid losing potential customers by using proxy servers. The content and data for your business data are usually stored in numerous servers across the globe. Proxies will help create one web address, which will become your access point.
Also, a proxy server will balance incoming requests, preventing overloads. All these happen in the background, and the result is seen through a responsive website.
You get to enjoy complete anonymity.
When using a proxy server, you can access the site without exposing your real IP address. That translates to complete anonymity as you browse. Your IP is similar to your identity; it discloses personal information such as your location. Sometimes hackers use these details to dig out more information about you.
For instance, if you are a reporter by profession, one of the things you prioritize is anonymity. Proxy servers will protect your company, your source. Besides, you can use proxy servers to protect ongoing research and development.
Allows you to monitor internet usage by your employees
There is only so much one could do when it comes to regulating how your employees use the internet around the office. You wouldn’t want your employees visiting inappropriate websites using the company’s internet now, would you?
Proxy servers have network administrators control feature, which enables you to choose which devices can access the network, and which sites one can visit. Therefore, you can block undesirable sites, which will improve the productivity of your business.
Also, the network administrators for proxy servers can record what sites one visits. These features are useful in monitoring any illegal activities being done. Thus giving you an upper hand in avoiding illegal activities; some which could otherwise result in lawsuits if not detected on time.
Your customers enjoy less loading duration.
This is related to the ability of these servers to cache data. Meaning, once the server accesses a web page, it stores it for future use. When some need access to the site, it is displayed faster.
Note that this will be enjoyed by repeat clients who are revisiting your site.
Most people do not understand why you need to use a proxy server for your business, while most corporates don’t need to hide their IP. Fortunately, by reading the content above, you know better. There are so many proxies that could do for you. They offer better security, anonymity, and even allow you to monitor your employees.